Dan, 44 · 9 months
Pain-free squats after a decade off
Rebuilt hip and thoracic mobility first, then a slow strength ramp. Back squat 0 → 275 lbs, zero flare-ups since month three.
Online coaching · Austin, TX · Worldwide
Get strong without wrecking the rest of your life.
I'm Marcus Ito. I coach health-conscious professionals through strength and mobility programs built around real calendars, old injuries and travel weeks — delivered 1:1 or in a small cohort, entirely online.
- 12 yrs
- Coaching experience
- 400+
- Clients coached online
- 4.9/5
- Average client rating
CSCS · FRCms · 12 years coaching
Every plan written and adjusted by me. No template mills.
Why people come to me
You don't need more motivation. You need a plan that survives a bad week.
Mobility first, then load
We fix what limits the movement before we add weight to it. That's why the shoulder and the hip stop flaring up around week six.
Built around your calendar
Three days or five. 35 minutes or 70. Hotel gym or full rack. The plan flexes so you never have to restart.
Actual eyes on your lifts
You film your sets in the app you already use. I review them and send back specific, unglamorous fixes — every single week.
How coaching runs
Three steps, then the boring part that actually works.
Free intro call
20 minutes on video. Your history, your goals, your schedule. If I'm not the right fit, I'll say so.
Movement assessment
A short filmed screen so I can see how you actually move before writing anything.
Coaching, week by week
Your program lands in the training app. Weekly video form reviews and check-ins keep it honest.
Prefer reading? The full coaching philosophy is here.
Client results
Real people, real timelines.
Priya, 36 · 6 months
3 workouts a month → 4 a week
Shift-work-aware programming with 35-minute sessions. Pull-ups 0 → 6, resting heart rate down 11 bpm.
Marco, 29 · 12 weeks
First full cohort cycle
Overhead press +35 lbs, hip hinge cleaned up on video review, and a repeatable warm-up he actually does.
In their words
"I'd been told for years that my back pain was just something to manage. Twelve weeks in I deadlifted 315 for the first time since college — and nothing hurt the next day."
"Marcus is the first coach who built around my calendar instead of asking me to rearrange my life. Four sessions a week, 40 minutes each, and I've never been more consistent."
"The mobility work was the unlock. Six months later I'm skiing without my knee flaring up and I've added 25 lbs to my squat."
"I travel two weeks a month. Every hotel gym, every schedule change — he just adapted the plan. No guilt, no restarts."
4.9 average on Trustpilot
What's included
- Individually written programming
- Weekly video form review
- Mobility work that targets your restrictions
- Direct messaging with me, not an assistant
Behind the programming
Daily coaching notes and demo clips.
Most people find me on Instagram first. It's where the drills, the corrections and the unfiltered opinions live.
Not ready to commit?
Get one genuinely useful training email a week.
Programming breakdowns, mobility drills and the occasional client case study. Unsubscribe whenever.
Two ways to start
Book a free 20-minute intro call — or buy a package and start Monday.
No pressure on the call. We look at where you are, where you want to be, and whether I'm the right coach for it. If I'm not, I'll tell you who is.